{"id":6465,"date":"2017-07-21T10:28:33","date_gmt":"2017-07-21T14:28:33","guid":{"rendered":"https:\/\/www.renthop.com\/content-manager\/?p=6465"},"modified":"2023-07-24T13:27:38","modified_gmt":"2023-07-24T17:27:38","slug":"what-makes-your-listings-stand-out","status":"publish","type":"post","link":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/","title":{"rendered":"What Makes Your Listings Stand Out?"},"content":{"rendered":"<p>Online marketing and advertising are now the standard ways to engage with consumers. Especially in real estate, what you present to your potential clients often dictates how successful you are. But when there are millions of <a href=\"https:\/\/www.renthop.com\/apartments-for-rent\/new-york-ny\">listings<\/a>, landlords, and <a href=\"https:\/\/www.renthop.com\/guides\/nyc\/agents-and-brokers-nyc\">agents<\/a> out there, how do you and your listings stand out? How do you make sure that renters see your listings, feel good about you and the apartments, and actually reach out?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-6471\" src=\"https:\/\/www.renthop.com\/content-manager\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out-1024x512.png\" alt=\"whatmakesyourlistingsstandout\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png 1024w, https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out-300x150.png 300w, https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out-768x384.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>We at <a href=\"https:\/\/www.renthop.com\/\">RentHop<\/a> have the answer for you! With years of experience in real estate and online marketing\/advertising, we have figured out what works best when it comes to marketing apartments online. Let\u2019s take a look!<\/p>\n<hr \/>\n<h2>Four Tips to Make Your Listings Stand Out<\/h2>\n<p>Getting ready to list an apartment? Review our tips!<\/p>\n<h3>1. Have Great Photos<\/h3>\n<p>Everyone knows that image resolution plays a key role, but <a href=\"https:\/\/www.renthop.com\/blog\/2017\/07\/5-tips-for-taking-stellar-photos-of-your-apartment\/\">how you take photos<\/a>, from which angle, and what\u2019s in the photos also have certain impact on how effective your listings are. Make sure that you<\/p>\n<ul>\n<li>Take photos during the day, so there is enough sunlight streaming into the apartment through the windows, making the apartment looks brighter and spacious. Your photos will pop without too much post production!<\/li>\n<li>Include apartment photos, not just building photos. For agents advertising open listings, sometimes it is not easy to take photos of the actual apartment. However, you will for sure see better results if you work your way out to capture the essence of the apartment. Renters in general respond better if they see photos of the actual apartments.<\/li>\n<li>Include floorplans or the dimension of the rooms in the photos. It would be perfect if you could attach the floorplan to your listings, but if you can\u2019t, try to measure the rooms yourself and mark the photos with you measurement.<\/li>\n<\/ul>\n<div style=\"width: 100%; height: auto; background-color: #e7edf7; border-radius: 4px; margin: 40px auto 40px auto; text-align: left; padding: 24px 20px 4px 20px;\">Learn more:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.renthop.com\/blog\/renthops-flex-bedroom-and-home-office-update\/\">RentHop\u2019s Flex Bedroom and Home Office Update<\/a><\/li>\n<li><a href=\"https:\/\/www.renthop.com\/blog\/accuracy-deposit-to-reactivate-suspended-agents\/\">Accuracy Deposit to Reactivate Suspended Agents<\/a><\/li>\n<li><a href=\"https:\/\/www.renthop.com\/blog\/how-not-to-die-agents-and-brokers-edition\/\">How Not to Die \u2013 Agents and Brokers Edition<\/a><\/li>\n<\/ul>\n<\/div>\n<h3>2. Include Features and Amenities<\/h3>\n<p>When you advertise on RentHop, make sure you check off all amenities that come with the apartment, such as laundry in unit\/building, cats\/dogs allowed, common outdoor space, etc. Renters oftentimes apply filters when searching for apartments, and so if you properly check off <a href=\"https:\/\/www.renthop.com\/guides\/nyc\/features-and-amenities-nyc\">amenities<\/a> and features, your listings will definitely stand out in the search!<\/p>\n<h3>3. Include a Short Description of the Neighborhood<\/h3>\n<p>Aside from engaging renters, this tip really works to your advantage. If you are new to real estate or to the city, it is a good opportunity for you to get to know the neighborhoods you focus on. If you are an experienced agent or landlord, by doing so you show renters how knowledgeable you are, helping them feel comfortable about working with you.<\/p>\n<p>This can also help renters who are not familiar with New York City. If they understand how easy their commute will be, how great their weekend adventures are, etc., they&#8217;ll feel better about the unit.<\/p>\n<h3>4. Have Concise yet Informative Descriptions<\/h3>\n<p>Let\u2019s face the reality &#8212; renters don\u2019t spend time reading through the descriptions, no matter how good of a creative writer you are. They focus on the photos, scan through the description and move on to features and amenities. You have around 10-15 seconds to engage the renters with your content, and so keep the description short and informative. Only type out information that needs to be there. For instance, two months free with utilities included, or two mins away from the ferry. The description doesn\u2019t have to be perfect or be like a Tolstoy story; rental listings are not blog posts nor news articles, and if you can explain everything in 50 words, why write 500 words and scare your clients away?<\/p>\n<h2>Listing Accuracy<\/h2>\n<p>A great unit with an appropriately filled out listing will stand out on its own. As a reminder, the listing you advertise must have accurate information, which includes photos, amenities, and location. Take time to review the <a href=\"https:\/\/www.renthop.com\/agent-guide\/renthop-compliance-terms\">RentHop Compliance Terms<\/a> to ensure your listings follow each requirement.<\/p>\n<p><em>Editor&#8217;s Note: We updated this article to enhance readability.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Online marketing and advertising are now the standard ways to engage with consumers. Especially in real estate, what you present to your potential clients often dictates how successful you are. But when there are millions of listings, landlords, and agents out there, how do you and your listings stand out? How do you make sure [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"yes","_lmt_disable":"no","footnotes":""},"categories":[269],"tags":[273,225,66,21,73,25,97,101,173,274,271,29,272,137,43,240],"class_list":{"0":"post-6465","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-brokers-and-landlords","8":"tag-advertising","9":"tag-apartment","10":"tag-apartments","11":"tag-boston","12":"tag-brokers","13":"tag-chicago","14":"tag-landlords","15":"tag-listings","16":"tag-los-angeles","17":"tag-marketing","18":"tag-miami","19":"tag-new-york","20":"tag-real-estate-agents","21":"tag-rental-market","22":"tag-renthop","23":"tag-tips"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Makes Your Listings Stand Out? - Real Estate Topics, Tips, and Guides<\/title>\n<meta name=\"description\" content=\"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Makes Your Listings Stand Out?\" \/>\n<meta property=\"og:description\" content=\"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Estate Topics, Tips, and Guides\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/renthopapartments\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-21T14:28:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-24T17:27:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shane Lee\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@renthop\" \/>\n<meta name=\"twitter:site\" content=\"@renthop\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shane Lee\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\"},\"author\":{\"name\":\"Shane Lee\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/3e69a7be12d3d6e1af05a34a0aba1224\"},\"headline\":\"What Makes Your Listings Stand Out?\",\"datePublished\":\"2017-07-21T14:28:33+00:00\",\"dateModified\":\"2023-07-24T17:27:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\"},\"wordCount\":683,\"publisher\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png\",\"keywords\":[\"Advertising\",\"Apartment\",\"apartments\",\"Boston\",\"brokers\",\"Chicago\",\"landlords\",\"listings\",\"Los Angeles\",\"Marketing\",\"Miami\",\"New York\",\"Real Estate Agents\",\"rental market\",\"RentHop\",\"tips\"],\"articleSection\":[\"Brokers and Landlords\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\",\"url\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\",\"name\":\"What Makes Your Listings Stand Out? - Real Estate Topics, Tips, and Guides\",\"isPartOf\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png\",\"datePublished\":\"2017-07-21T14:28:33+00:00\",\"dateModified\":\"2023-07-24T17:27:38+00:00\",\"description\":\"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage\",\"url\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png\",\"contentUrl\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png\",\"width\":1024,\"height\":512,\"caption\":\"whatmakesyourlistingsstandout\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.renthop.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Makes Your Listings Stand Out?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#website\",\"url\":\"https:\/\/www.renthop.com\/blog\/\",\"name\":\"Real Estate Topics, Tips, and Guides\",\"description\":\"Real Estate Blog\",\"publisher\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.renthop.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#organization\",\"name\":\"RentHop\",\"url\":\"https:\/\/www.renthop.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2023\/07\/renthop-logo-2022-1.png\",\"contentUrl\":\"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2023\/07\/renthop-logo-2022-1.png\",\"width\":1044,\"height\":266,\"caption\":\"RentHop\"},\"image\":{\"@id\":\"https:\/\/www.renthop.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/renthopapartments\",\"https:\/\/x.com\/renthop\",\"https:\/\/www.instagram.com\/renthop\",\"https:\/\/www.tiktok.com\/@renthopofficial\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/3e69a7be12d3d6e1af05a34a0aba1224\",\"name\":\"Shane Lee\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e9bbe8b7528b54788867cf3f0ba09ff3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e9bbe8b7528b54788867cf3f0ba09ff3?s=96&d=mm&r=g\",\"caption\":\"Shane Lee\"},\"description\":\"Shane Lee is a Statistical Data Analyst for RentHop.\",\"url\":\"https:\/\/www.renthop.com\/blog\/author\/alsoshane\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What Makes Your Listings Stand Out? - Real Estate Topics, Tips, and Guides","description":"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/","og_locale":"en_US","og_type":"article","og_title":"What Makes Your Listings Stand Out?","og_description":"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.","og_url":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/","og_site_name":"Real Estate Topics, Tips, and Guides","article_publisher":"https:\/\/www.facebook.com\/renthopapartments","article_published_time":"2017-07-21T14:28:33+00:00","article_modified_time":"2023-07-24T17:27:38+00:00","og_image":[{"width":1024,"height":512,"url":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png","type":"image\/png"}],"author":"Shane Lee","twitter_card":"summary_large_image","twitter_creator":"@renthop","twitter_site":"@renthop","twitter_misc":{"Written by":"Shane Lee","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#article","isPartOf":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/"},"author":{"name":"Shane Lee","@id":"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/3e69a7be12d3d6e1af05a34a0aba1224"},"headline":"What Makes Your Listings Stand Out?","datePublished":"2017-07-21T14:28:33+00:00","dateModified":"2023-07-24T17:27:38+00:00","mainEntityOfPage":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/"},"wordCount":683,"publisher":{"@id":"https:\/\/www.renthop.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage"},"thumbnailUrl":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png","keywords":["Advertising","Apartment","apartments","Boston","brokers","Chicago","landlords","listings","Los Angeles","Marketing","Miami","New York","Real Estate Agents","rental market","RentHop","tips"],"articleSection":["Brokers and Landlords"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/","url":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/","name":"What Makes Your Listings Stand Out? - Real Estate Topics, Tips, and Guides","isPartOf":{"@id":"https:\/\/www.renthop.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage"},"image":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage"},"thumbnailUrl":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png","datePublished":"2017-07-21T14:28:33+00:00","dateModified":"2023-07-24T17:27:38+00:00","description":"Want to generate more rental leads? There are several things you can do to make your listings stand out on rental platforms.","breadcrumb":{"@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#primaryimage","url":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png","contentUrl":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2017\/07\/What-Makes-Your-Listings-Stand-Out.png","width":1024,"height":512,"caption":"whatmakesyourlistingsstandout"},{"@type":"BreadcrumbList","@id":"https:\/\/www.renthop.com\/blog\/what-makes-your-listings-stand-out\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.renthop.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What Makes Your Listings Stand Out?"}]},{"@type":"WebSite","@id":"https:\/\/www.renthop.com\/blog\/#website","url":"https:\/\/www.renthop.com\/blog\/","name":"Real Estate Topics, Tips, and Guides","description":"Real Estate Blog","publisher":{"@id":"https:\/\/www.renthop.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.renthop.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.renthop.com\/blog\/#organization","name":"RentHop","url":"https:\/\/www.renthop.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.renthop.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2023\/07\/renthop-logo-2022-1.png","contentUrl":"https:\/\/www.renthop.com\/blog\/wp-content\/uploads\/2023\/07\/renthop-logo-2022-1.png","width":1044,"height":266,"caption":"RentHop"},"image":{"@id":"https:\/\/www.renthop.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/renthopapartments","https:\/\/x.com\/renthop","https:\/\/www.instagram.com\/renthop","https:\/\/www.tiktok.com\/@renthopofficial"]},{"@type":"Person","@id":"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/3e69a7be12d3d6e1af05a34a0aba1224","name":"Shane Lee","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.renthop.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e9bbe8b7528b54788867cf3f0ba09ff3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e9bbe8b7528b54788867cf3f0ba09ff3?s=96&d=mm&r=g","caption":"Shane Lee"},"description":"Shane Lee is a Statistical Data Analyst for RentHop.","url":"https:\/\/www.renthop.com\/blog\/author\/alsoshane\/"}]}},"modified_by":"Allyson Waddell","_links":{"self":[{"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/posts\/6465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/comments?post=6465"}],"version-history":[{"count":6,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/posts\/6465\/revisions"}],"predecessor-version":[{"id":20024,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/posts\/6465\/revisions\/20024"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/media\/6471"}],"wp:attachment":[{"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/media?parent=6465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/categories?post=6465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.renthop.com\/blog\/wp-json\/wp\/v2\/tags?post=6465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}